One of the things that will drive people to download and use apps is the reviews they get online. App developers should make sure that their apps have got good reviews and ratings. The tips that they can use to make it happen are as follows.
Make it User Friendly
As much as ratings are not always fair, they
rule the market and determine whether people will take you seriously. One of the things that people look at when they are rating an app is how User friendly it is. If the app is too complicated and people are always trying to figure out how to use it, you can be sure that most of them will delete it after the first try.
Have Functional Features
The app should serve its function. If people are downloading it to meet a certain need, it should come with the features that allow it to fulfil the need. For instance, if the app is meant to edit photos, it should come with the features that make editing easier, such as a cropping tool, eraser, brightness adjustor, among other new features. It should meet a need that is not being met by other apps.
App developers are allowed to charge a fee for the usage of their apps, but the costs should be reasonable. You should first gauge to see that the app is indeed meeting specific needs, and then analyse to see who your target customer is. By knowing your target customer, you can then understand their spending habits and whether they could possibly pay for the app.
The app should be compatible with many mobile devices to increase the number of people who can use it. The more people who use it, the higher the chances that you will get good reviews. Some people who will give an app a bad review simply because it was not compatible with their device.